We-Enable

We-Enable: a sales enablement website that shows its prices and books the call

Sales enablement website with priced service pages, a two-minute team check and in-house call booking.

Project facts

Scope
Websites
Year
2026
Website
we-enable.uk (opens in a new tab)

Built with

  • WordPress
  • Custom theme
  • Booking plugin
  • PHP
  • JavaScript
We-Enable: the finished project on desktop and phone

We-Enable is the sales enablement practice of WE-DEV LTD. It helps B2B sales, pre-sales and customer success teams with onboarding, pitch and product training, sales process, CRM adoption and quarterly business reviews, at fixed prices. The website had to win the trust of sales directors and founders who are wary of consultants, and turn a visit into a booked call.

The challenge

Sales leaders compare several firms before they speak to anyone. They want to see quickly what is offered, what it costs and whether the people behind it understand how a commercial team really works. Most consultancy sites hide prices behind a form. We-Enable needed the opposite: clear packages with prices, a reason to engage straight away, and a way to book a call without back-and-forth emails.

What we built

  • A custom WordPress site with its own identity, separate from WE-DEV: warm neutrals, a bold pink accent and a plum footer.
  • Six service pages and two package pages, each with the problems it solves, the steps week by week, what the client keeps and a fixed or from price + VAT.
  • A two-minute team check: six statements, a score out of 24, a bar for each area and the package we would start with.
  • Call booking built in-house: visitors pick a month, a day and a free slot from the team’s availability, with at least a day’s notice, and get a confirmation email.
  • An Insights section with scheduled articles, a contents list, key-points boxes and tables that turn into cards on phones.
  • Branded emails for enquiries and bookings, a private admin login address and a cookie banner where Accept and Reject carry the same weight.

How it is put together

The site is hand-built on WordPress without a page builder, so pages stay fast on mobile data and the team can publish articles themselves. It carries structured data for the company, every service with its price and every article. An llms.txt file describes the services for AI assistants. Analytics loads only after the visitor accepts cookies.

If you sell to other businesses and your website does not yet show what you offer and what it costs, tell us about it or see our web development service.

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